A TEDx talk that discusses the absurdities of eating meat and encourages people to go vegan has made it to the one percent most watched.
In her talk ‘Beyond Carnism and Toward Rational, Authentic Food Choices,’ Dr. Melanie Joy, a Harvard-educated psychologist, professor of psychology and sociology at the University of Massachusetts, Boston, explores why we eat meat when we care for other animals.
“There is an invisible belief system or ideology that conditions us to eat certain animals,” Joy explains of the belief she calls ‘carnism.’ “We tend to assume that only vegans and vegetarians follow a belief system but when eating animals is not a necessity, which is the case in most of the world today, then it is a choice and choices always stem from beliefs.”
Joy, who’s been a vegan since 1989 after getting food poisoning from a burger, goes on to explain how that choice…
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